By use case

Find the right decision makers inside every account

Use company context, people data, and prioritized ICP logic to identify the contacts your sales team should reach first.

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WORKFLOWFIND DECISION MAKERS
LIVEBLITZ API · V2

Trusted by the best GTM teams

Identify who to contact first

Decision maker identification helps your team find the right stakeholders inside each account before launching outbound, ABM, or CRM workflows.

Find contacts that match your ICP.
Avoid irrelevant employees and noisy lists.
Send the best contacts into enrichment and outbound.
WATERFALLLIVE
BLITZ API · V2

How to identify decision makers

  1. Start from the account

    Use a company name, domain, or profile URL to identify the account you want to work.

  2. Define your ICP hierarchy

    Set the roles, seniority levels, departments, and fallback profiles your team wants to prioritize.

  3. Find the best match

    Search the account by priority and return the most relevant decision makers first.

  4. Prepare the contact for outreach

    Enrich the matched contact with verified emails, phone numbers, and CRM-ready fields.

Built for every data workflow

Everything required to discover companies, identify buyers, enrich records, detect signals, and activate data from a single infrastructure layer.

Use caseBuild TAMCreate dynamic markets using companies, people, jobs and signals.
You are hereFind Decision MakersIdentify decision makers and key stakeholders across every account.
ProductJobs IntelligenceTurn millions of job postings into signals and market intelligence.Use caseEnrich RecordsTransform incomplete records into complete, actionable profiles.Use caseIdentity ResolutionResolve domains, emails, LinkedIn URLs, and matching keys across fragmented datasets.ExploreAI-Native InfrastructurePlug agents and AI workflows into the data layer through MCP, Skills, and typed SDKs.
CONTACTABILITY · LIVE

Stop guessing who owns the buying decision

Finding the right person manually takes time and often leads to noisy lists. BlitzAPI helps you identify the most relevant stakeholders inside each account using company context, people data, and prioritized ICP logic.

Find decision makers

APIs that power this playbook

  • Waterfall ICP

    • Search each account with your ICP hierarchy.
    • Prioritize C-level, VP, Head, or Director profiles.
    • Return the strongest available decision maker.

  • People Search

    • Find people by role, seniority, and location.
    • Combine people filters with company criteria.
    • Create cleaner stakeholder lists at scale.

  • Company Enrichment

    • Enrich each company before searching contacts.
    • Use size, industry, location, and description.
    • Improve targeting and ICP qualification.

FIND DECISION MAKERS

A prioritized cascade keeps looking until it lands on the right person in the account.

API Docs
TIER 1TIER 2TIER 3BEST MATCH

Frequently asked questions

How does Waterfall ICP pick the right person?

You define a hierarchy: roles, seniority levels, departments, and fallback profiles in priority order. The search walks each account tier by tier and returns the strongest available decision maker first, instead of a flat list of employees.

What happens when no contact matches my ICP?

The cascade falls through to the fallback profiles you defined. And when nothing credible matches, returning no result is preferred over guessing, and a not-found response is part of the quality philosophy, not an error.

Can I enrich matched contacts in the same workflow?

Yes. Matched profiles chain directly into enrichment: verified work emails, phone numbers, and CRM-ready fields, so the contact that comes out of the search is ready for outreach.

Do I need a list of accounts first?

No. A single company name, domain, or profile URL is enough to start. If you are building the account list itself, pair this playbook with Company Search and the Build TAM use case upstream.

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